Under Armour has the mission is to make all athletes better through passion, design, and the relentless pursuit of innovation.
Under Armour believes in waking up every morning to make athletes legendary. From the best of the best to the ones just getting started, they put the athlete at the center of everything they do. They create fearlessly with the courage and conviction to defy convention. They innovate by taking bold and smart risks. They show up big where athletes train, compete, and recover.