Instilling calm, confidence, and connection, this enduring blue hue highlights our desire for a dependable and stable foundation on which to build as we cross the threshold into a new era.
Pantone’s selection of Classic Blue for 2020 is richer when you consider the history of the Color of the Year franchise, which began 20 years ago in 1999. That year, the color chosen was Cerulean, a serene shade that represented the excitement of a new millennium and offered a calming visual to the anxieties that preceded Y2K. We've combed our site to bring you our gear picks that match (or get close to) this classic shade and hope you find a sense of calm or a burst of confidence when you solve that problem or tackle that line in your piece of classic blue. Laurie Pressman, the VP of Pantone, said it best in her Time Magazine interview on the company's choice for 2020. “The sky at dusk – it’s not a midnight blue, it’s thoughtful, but it’s not so deep and mysterious,” she said. “It speaks to our feelings of anticipation, when you think about the sky at dusk, the day isn’t over. You’re thinking, what’s ahead of us? It’s reassuring, but thought-provoking. It highlights our desire for this dependable, anchoring foundation on which to build as we cross the threshold into a new era. We’re living in a time that requires trust and faith and confidence. We all see this blue sky and can relate to it, it’s approachable.”